Sony PSP in Shinjuku Station, Tokyo
Ready or not, here comes the PSP: Sony has switched on aggressive marketing mode and exposes fully-working models of the PlayStation Portable on billboards…
Four of them are currently displayed in Shinjuku, the busiest train station in Tokyo, where 2 million daily commuters are sure to notice them. And if it isn’t enough to count on the crowd passing through everyday, the four bold Playstation colors on the billboards (yellow, blue, red, gree) are very hard to miss and they should do the trick.
Meanwhile, Sony wanted to make sure the audience understand the value of these little marvels of technology, so the PSP consoles are protected behind a plexiglas frame of course, and three guards in uniform are asking people to step back a little, when someone simply comes closer than 20 centimeters to the billboard, to take a picture for instance.
In case you were not completely sure about the release date, it is also written in big bold digits. No mistake possible on that either…
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November 16th, 2004 at 6:02 am
I was at the Games Convention in Leipzig/Germany this year and stumpled across a small booth with three or four PSP mounted at the wall behind plexiglass. It was amazing even if it was barely mentioned by the press or overrun by the people at the convention. –riggo
November 17th, 2004 at 10:24 am
I played with the PSP for half hour at the Tokyo Game Show last month. The console is gorgeous. The screen is super-bright. Definitely a MUST-BUY item -marco
November 22nd, 2004 at 11:35 am
Hi my name is huy!i want to know when the psp come out in USA.
Thank you!
November 24th, 2004 at 11:56 pm
The PSP should be available in Europe & USA on March 2005.
Nothing official yet.
Waiting for the official Sony press release.
January 2nd, 2005 at 12:10 am
Please would you forward information on the latest vision of the new play station PSP portable console. Regards
david
September 11th, 2005 at 11:45 am
i own a psp lol
October 22nd, 2005 at 3:11 am
el coute conbien la psp au japon
si el é a 150 euro avec 12 jeu jla prend